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Sales approaches vary across industries and entail various drivers which need to work hand in hand. Successful sales processes have more depth than a simple transaction. Every touchpoint needs to work in sync with each other to create an easy flow. We analyze, adjust, and implement sales processes to generate value and create a great customer experience. Our sales trainings entail the following:

• Steps of the sale adjusted to your industry. Learn the basics on how to guide the customer once they have entered your store to choose the right product, to purchase, and finally to delivery and usage.

• Develop and implement a customer journey leading into a great customer experience

• Purchase decisions and buying behavior – develop an understanding of why customers purchase your product. We dive into product usage and its effect on the buyer coupled with buyer intention and reason.

• Value perception and conversion – evaluate value drivers and convert them to understandable product attributes that drive sales. Products have multiple value drivers but are often misunderstood or not recognized and communicated in a manner that drives the sale.

• Buyer typology – based on your industry, we will evaluate your buyers and categorize them based on buying behavior.

 

Customer service must exceed industry standards to positively impact long-term customer retention. To make this work, businesses must understand what customers view as positive or negative service experiences.

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The payoff is significant: businesses with a well-developed customer experience achieve higher loyalty and repurchase rates, stronger revenue growth through cross-selling and up-selling, and better customer reviews.

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